Книги Бізнес-школи УКУ

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Advertising campaign planning : developing an advertising-based marketing plan / Jim Avery.

by Avery, Jim, 1947-.

Edition: 3rd editionMaterial type: Text Text Publisher: Chicago : Copy Workshop, 2000. Availability: Items available for loan: Читальний зал 2 [Call number: HF5837 .A94 2000] (1). Place hold
Advertising media planning / Jack Z. Sissors, Lincoln Bumba.

by Sissors, Jack Zanville, 1919-.

Edition: 4th editionMaterial type: Text Text Series: Instructor's manual.Publisher: Lincolnwood : NTC Business Books, 1993. Availability: Items available for loan: Сховище дослідницьке [Call number: HF5826.5 .S57 1993] (1). Place hold
Advertising principles : choice, challenge, change / Bruce G. Vanden Bergh, Helen Katz.

by Vanden Bergh, Bruce G | Katz, Helen E.

Material type: Text Text Publisher: Lincolnwood, Ill. : NTC Business Books, 1999. Availability: Items available for loan: Сховище дослідницьке [Call number: HF5823 .V36 1999] (1). Place hold
Advertising research : theory and practice / Joel J. Davis.

by Davis, Joel, 1950-.

Material type: Text Text Publisher: Upper Saddle River, NJ : Prentice Hall, 1997. Availability: Items available for loan: Сховище дослідницьке [Call number: HF5814 .D38 1997] (1). Place hold
Advertising, promotion & supplemental aspects of integrated marketing communications / Terence A. Shimp.

by Shimp, Terence A.

Edition: 6th editionMaterial type: Text Text Publisher: Mason : Thomson South-Western, 2003. Availability: Items available for loan: Сховище дослідницьке [Call number: HF5415.123 .S55 2003] (1). Place hold
Africa and the European Union : partners in solidarity : contribution of the Church, (2003, 27-28 February ; Lisbon, Porthugal). Seminar documentation.

Material type: Text Text Series: (Documentation ; Report No. 4).Publisher: Bruxelles : Comece, 2003. Availability: Items available for loan: Сховище загальне [Call number: HC800 .A47 2003] (1). Place hold
Alibaba : дім, який збудував Джек Ма / Дункан Кларк.

by Кларк, Дункан.

Material type: Text Text Publisher: Київ : Фенікс, 2016. Other title: Alibaba the house that Jack Ma built.Availability: Items available for loan: Читальний зал 2 [Call number: HF5478 .C5319 2016] (1). Place hold
Always on : advertising, marketing and media in an era of consumer control / Christopher Vollmer with Geoffrey Precourt.

by Vollmer, Christopher | Precourt, Geoffrey.

Material type: Text Text Publisher: New York : McGraw-Hill, 2008. Availability: Items available for loan: Читальний зал 2 [Call number: HF5415.1265 .V65 2008] (1). Place hold
An essay on the economic effects of the reformation.

by O’Brien, George.

Material type: Text Text Publisher: Norfolk : IHS Press, 2003. Availability: Items available for loan: Сховище дослідницьке [Call number: HC1.5 .O27 2003] (1). Place hold
An inconvenient truth : the planetary emergency of global warming and what we can do about it / Al Gore.

by Gore, Albert, 1948-.

Material type: Text Text Publisher: New York : Rodale, 2006. Availability: Items available for loan: Читальний зал 2 [Call number: QC981.8.G56 G67 2006] (1). Place hold
Applied statistics / John Neter, William Wasserman, G.A. Whitmore.

by Neter, John | Wasserman, William | Whitmore, G. A.

Edition: 2nd editionMaterial type: Text Text Publisher: Boston : Allyn and Bacon, Inc., 1982. Availability: No items available Lost (1). Place hold
Atlas shrugged / Ayn Rand.

by Rand, Ayn.

Edition: Centennial editionMaterial type: Text Text Publisher: New York : Dutton, 2005. Availability: Items available for loan: Читальний зал 2 [Call number: PS3535.A54 R36 2005] (1), Читальний зал ФБФ [Call number: PS3535.A54 R36 2005] (1), Сховище загальне [Call number: PS3535.A54 R36 2005] (3). Place hold
Ayn Rand and the world she made / Anne C. Heller.

by Heller, Anne Conover.

Material type: Text Text Publisher: New York : Nan A. Talese, 2009. Availability: Items available for loan: Сховище дослідницьке [Call number: PS3535.A547 Z68 2008] (1). Place hold
Barbarians at the gate : the fall of RJR Nabisco / Bryan Burrough, John Helyar.

by Burrough, Bryan, 1961- | Helyar, John, 1951-.

Edition: 1st Collins hardcover editionMaterial type: Text Text Publisher: New York : Collins Business, 2008. Availability: Items available for loan: Сховище дослідницьке [Call number: HD2796.R57 B87 2008] (1). Place hold
Basic business statistics : concepts and applications / Mark L. Berenson, David M. Levine.

by Berenson, Mark L | Levine, David M, 1946-.

Edition: 4th editionMaterial type: Text Text Publisher: Englewood Cliffs : Prentice Hall, 1989. Availability: No items available Lost (1). Place hold
Beating the commodity trap : how to maximize your competitive position and increase your pricing power / Richard A. D’Aveni.

by D’Aveni, Richard A.

Material type: Text Text Series: Strategy.Publisher: Boston : Harvard Business Press, 2010. Availability: Items available for loan: Читальний зал 2 [Call number: HF1040.7 .D38 2010] (1). Place hold
Becoming a manager : how new managers master the challenges of leadership / Linda A. Hill.

by Hill, Linda A. Linda Annette, 1956-.

Edition: 2nd editionMaterial type: Text Text Publisher: Boston : Harvard Business School Press, 2003. Availability: Items available for loan: Сховище дослідницьке [Call number: HF5384 .H55 2003] (1), Сховище загальне [Call number: HF5384 .H55 2003] (3). Lost (1). Place hold
Being digital / Nicholas Negroponte.

by Negroponte, Nicholas.

Material type: Text Text Publisher: New York : Vintage Books, A division of Random house, Inc., 1996. Availability: Items available for loan: Сховище дослідницьке [Call number: TK5103.7 .N44 1996] (1). Place hold
Belarus : catching up with Europe / Stefan Batory Foundation ; editors : Agnieszka Komorowska, Bożena Kuzawińska.

by Komorowska, Agnieszka [ed.] | Kuzawińska, Bożena [ed.] | Stefan Batory Foundation.

Material type: Text Text Series: European choice for Belarus.Publisher: Warsaw : Stefan Batory Foundation, 2004. Availability: Items available for loan: Сховище загальне [Call number: HC240.25.B3813 B45 2004] (1). Place hold
Beyond greed and fear : understanding behavioral finance and the psychology of investing / Hersh Shefrin.

by Shefrin, Hersh, 1948-.

Material type: Text Text Series: Financial Management Association Survey and Synthesis.Publisher: Oxford : Oxford University Press, 2002. Availability: Items available for loan: Сховище дослідницьке [Call number: HG4515.15 .S54 2002] (1). Place hold
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